Economic Times 9-6-2007 Page 6
New strategy: to offer customers a new range of buses, including fully built vehicles and double the capacigty of luxury liner Irizar a JV with TVS. It is also giving push t designing buses and branding models like Viking, Irizar, Luxura9intercity), Panther and Tarmac (Airport bus). they want to supply fully built buses up to two thirds of their sale against on 10% now. COO Vinod K Dasari told ET.
we want to increase our share by increasing profit of operators. It will focus on designing the buses, colouring, improving passenger comforts plus branding. Depending on models, it will own IPR. It will forge tie-ups with leasding coach builders for capacity expansion. In case of ST buses it will work with TATA Motors for standardizing the results.
Irizar, present capacity of 500 luxury coaches will be doubled by increasing capacity at Viralamalai and Pudukottai plants.ALL has also proposed to scale up capacities at Alwar and Ennore plants.
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